| Tips for Selling your Home
There are only four major items to concern yourself with when selling a home,
and yes there are minor details and technical items. No matter what those
details may be in each individual situation, these four items are key to
successfully selling your home.
Price
Exposure
Preparing your Home for Selling
Showing your Home
Price
The most important is price. No matter how you may feel personally about your
home, it is still only worth what someone else is willing to pay for your
house. Try to keep into consideration that if you overprice your home, it will
not sell.
Buyers are taking the time to comparison shopping more so than the past.
This leads to more bargaining (this will vary depending on the neighborhood).
It's possible some properties may not qualify for bank financing, and some
people may not be in a position to offer to carry financing. This maybe
addressed on an individual basis.
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Exposure
If a property is well priced and not properly exposed to the buyers in the
marketplace, it most likely will not sell.
By properly exposing your house just does not include just those that call
on newspaper ads and yard signs. Depending on variable this could account for
less than less than 35 percent of all buyers.
If I become your listing agent, you will get that exposure and I will show
you how.
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Preparing your Home for Sale
 | Clean everything! -- When cleaning the house, pay particular
attention to the kitchens and baths. This is the clincher. If you could
maintain these two areas, the buyer usually feels confident the rest of the
house has been maintained.
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 | Clear out ALL clutter -- This way not only will the rooms show
better and larger, but more importantly the closets will appear larger.
Anything that you will be not using in the next few months packed up and put
into storage. I would suggest a garage sale or large donation to a
charitable cause (check your tax adviser for potential tax write-off).
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 | Use brighter light bulbs -- This may seem odd, but by switching
everything to 100 watt bulbs or larger (check fixture for maximum wattage
before using a higher wattage bulb). The lights will allow the rooms to
appear brighter, larger, & warmer. Some rooms may benefit by the warmer
color light bulbs also.
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 | Lights! -- In addition to brighter light bulbs, open all curtains,
shades and blinds. Leave all lights turned on before and during the
potential buyer is at your home. The additional light makes the rooms look
larger and more open.
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 | Touch up and paint -- If a potential buyer sees that you have
neglected simple things like peeling paint, they may assume that you have
not taken care of the heating system or appliances either.
Important note: The smell of fresh paint is offensive to some people. Also
your potential buyer may suspect that you are covering up a problem by
painting over it. Most importantly appraisers are taught to be suspicious
and investigate if they smell fresh paint.
A seller's secret is to use water based latex paint and mix in 3 drops of
REAL vanilla extract with each gallon. With most paint brands, this will
neutralize 90% of the paint smell. Check with the paint manufacture for best
results.
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 | More Scenting Secret -- Everybody has heard that vanilla
scenting is a pleasing aroma when viewing a home. Many products are
available, or you could merely place one drop of vanilla extract on a hot
light bulb before your agent shows the house. Whatever you do, do not use a
lot of air fresheners or perfumes, some people find them offensive.
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 | Do not forget the exterior of your home -- Some studies have shown
that 50% of the purchase decisions are made during the first minute of look
at a home. Make sure that the exterior is in good shape. This includes,
paint, siding, windows, shutters, fixtures, and most important the front
landscaping.
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 | Ceilings? -- Before you start showing your home, clean the
ceilings, fix any cracks or imperfections, and repaint if necessary. It is a
common saying that most people never look up, but when looking at a home,
people are more likely to look in places that they normal do not. If a buyer
sees a water stain, they will assume there is a problem with the roof, even
if you tell them it was repaired.
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 | The Personal VS. Real Property Dilemma -- The distinction
between personal property and real property can be the source of
difficulties in a real estate transaction. A purchase contract is normally
written to include all real property; that is, all aspects
of the property that are fastened down or an integral part of the structure.
For example, this would include light fixtures, drapery rods, attached
mirrors, trees and shrubs in the ground. It would not include potted plants,
free standing refrigerators, washer/dyers, microwaves, bookcases, swag
lamps, etc. If there is any uncertainty whether an item is included in the
sale or not, it is best to be sure that the particular item is mentioned in
the purchase agreement as being included or excluded, or simply have it
removed before showing the home.
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 | Consider having your home inspected by a professional-- This will
alert you of required repairs before you offer the home. You can't imagine
the deals that fail, simply because a buyer don't want to wait for repairs
or becomes suspicious that an inspector overlooked or missed other things
needing attention.
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 | Last Run Through -- Each time someone is going to look at your home
make a quick run through your home and think about anything that you might
have neglected, just use common sense. |
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Showing your Home
 | When the agent is showing your home, let the Realtor do the job you hired
them to do. Greet the Realtor and client at the door, and let them into your
home. Let them know that they are welcome to look around, and you will be in
the other room if they have any questions. It really does not matter where
you are, but try to stay out of their way.
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 | You may ask why you are letting them wonder around your home without you
to show them around.
 | If you wander around with the Realtor and buyers, you are only going
to hurt yourself. Even if the Realtor does not know his or her way
around. Let them go by themselves.
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 | Each additional person in a room makes the room look smaller
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 | Buyers will not discuss concerns about the house while the owner is
present. By not being in the room, you allow the agent to overcome any
buyer objections.
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 | Only answer questions, not offer any other information other than what
is necessary. By not offering any additional information, you won't be
pointing out something the client didn't notice. |
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 | Don't appear anxious and set yourself up for a low offer or make the buyer
suspicious of your motivations for selling. |
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